Social Media Marketing Services for Allstate Sugarbowl
The Allstate Sugarbowl team generates a tremendous amount of content on their website. Not surprising for a sports-oriented site, video is one of the most highly engaged content types on their site. A key strategy is to promote social sharing of content, especially high-value video.
Firefly integrated the Sugarbowl website design into its YouTube site. This created a brand and visual continuity between their YouTube channel and the Sugarbowl site. Firefly also worked with the Sugarbowl team to build-in social media share buttons to enable website content to be shared on social media channels.
Services included in this project:
- Analytics Management & Reporting
- Custom Programming
- Custom App Design & Development
- Graphic Design
- Social Site Design
- Third-party System Integration
- User Experience Design
- User Interface Design
- Website Design & Development